As a small business owner, you already wear a lot of hats.  On any given day, you might function as a manager, salesman, HR rep, and even maintenance person.  On top of that, you might have to serve as your company’s CFO/Controller and accountant too. 

If you’re like many of our clients, you might feel that you really need to hire a CFO/Controller or possibly an accountant, but you can’t justify paying one to work full-time.  This is where Profitwise’s fractional or part-time CFO/Controller service comes in. 

We become your outsourced financial advisor, always there to give you assistance with the issues that are most important to you and your business.  As your business grows and your finances become more complicated, we grow with you, providing you the answers you need as new problems arise. 

We often help clients with questions like these:

Cashflow: How do I manage my day-to-day cash flow without taking away from the time I need to focus on sales and marketing?

Employees: How do I know when I can afford to bring on a new employee?  When is it time to let someone go?  How do I deal with workers’ comp, medical insurance, and benefits?

Financials: How do I know if my business is really making money?  My profit and loss statements show that I’m making a profit, but I don’t seem to have as much as I should in my bank account.  Why?

Business Planning: How do I draft an effective business plan that will help me run a better business without getting caught up in a bunch of what ifs or pie-in-the-sky forecasts?  How do I develop a plan that is realistic, actionable, and measurable?

Profitability: How do I structure my business to be profitable and still allow me enough free time to enjoy quality of life?

Succession Planning: When is the right time to sell my business?  How much is it worth?  Should I leave it to my children, sell it to my employees, or find an outside buyer?

At Profitwise, we deal with many different areas of business, but we have one focus: making you and your business more successful.